The brand “Planeta Brasil” was created to name the embryo of what is now the “Eagle Group” [Grupo Águia]. With the establishment of the Group in 2004, the brand "Planeta Brasil" was intended for large projects. 10 years later it lived the greatest challenge in its history: the 2014 World Cup in Brazil, in which 12,000 VIP passengers were attended.

In 2015 the brand “Planeta Brasil” positioned itself as National Operator, becoming a member of the “Núcleo Lazer do Grupo Águia” [Eagle Group Leisure Center], along with InterPlanet (international operator) and Stella Barros (travel agency).